The number of mobile applications is exploding, but only a fraction of them serves as a marketing tool. Today introduced Nike “True City ‘, an application which you can raise yourself as a trend watcher and to check out inspiring spots in six key European cities like London, Barcelona and Amsterdam. Local taste makers who pride themselves on being at the forefront of things happenings in their cities, like Nalden in Amsterdam. True City is not just another digital guidebook application. Itʼs a powerful combination of premium, geo-tagged content, the latest iPhone technologies, and social media integration—updated in real-time by real people. .The talented people at AKQA did a really fine job on this one. Check the video below and Download it now for free.
